Topic: Victorias Secret
Length requirement: One page (12-point Times New Roman font, single spacing, and 1-inch page margins.)
This section is a written plan for your research project. In addition to providing basic information about the firm your team plans to research, this proposal needs to answer the following questions:
Company background: Why do you think this firm or this business situation is interesting to research? Why do you want to study it?
Marketing strategy: How will you collect information about the firm and its marketing strategy (e.g., industry, competition, consumers, marketing mix)?
Marketing Problems: How do you know whether the firm’s marketing strategy is effective or ineffective? How will you evaluate it?
You only need to write Marketing problems!!! (This part ) Others you don’t need to write