Assignment 3: Theories of Work Motivation
Many companies struggle with motivating their employees – a problem that consultants frequently see among their clients. Thus, it is important to know which theories of motivation have empirical support and how each theory can be applied to an actual situation. One of your clients, Ken Cooper, has been struggling with keeping his employees motivated at Blues Bus Tours, Inc., a small tour company in Banff, AB. Ken has received some advice, but he would like a second opinion.
Thanks for being willing to talk to me on such short notice. Recently, our tour guides have been unmotivated – they are coming into work late and putting forth the minimal amount of effort. We’ve been receiving more complaints from clients, and we’re starting to get worried that this will impact our bottom line. However, there simply aren’t very many people around who are a good fit for leading tours (it requires that they be away from home for long periods of time, so people with families have some difficulty with the job). I would rather try to motivate the employees I have than to replace them. A colleague told me “Money talks,” and suggested that raising employee pay should fix the problem. Is this correct? I don’t mind paying my employees more, but I can’t just give them raises all the time to keep them engaged. What other suggestions do you have that I could try?
Thanks — Ken
Write an email to Ken with your response (approx. 2-3 pages). Your message must include the following:
Evaluate the advice that Ken has received so far. Is it good advice? Why or why not? Use evidence to support your claims.
Provide Ken with your own advice. You must draw on empirically-supported theories of motivation covered in lecture and/or the textbook. Suggest TWO practical strategies that Ken could use and explain how, based on the theory, employee motivation should be impacted by the changes you have suggested.
Keep the formatting simple.
Your name and student number in top left corner
Page numbers in top right corner
12-pt font. Double-spaced.
Write it as you would write any professional email (in tone and style)
NO reference list or citations necessary. You need only use the text, lectures, and O*NET description to complete this assignment.
Upload file in Word, or .pdf. If we can’t open it, we can’t grade it.
TEXTBOOK: People and Work in Canada: Industrial and Organizational Psychology, 1st Edition
By Victor Catano, Arla Day, E. Kevin Kelloway